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  • Big Tips for Small Business Link Building

    Link building for small businesses is not as simple as it might be for the bigger players. So many of the tips that you read may seem to apply to those companies who already have a well established web presence and high visibility or page ranking in the SERPs. It can be frustrating to chip away at getting links, and only get a couple here and there. With the old fashioned methods of link building (link exchanges, link farms) becoming unfavorable and hazardous to your site’s health, but online marketing companies are still recommending that you build links, how you […]

  • 5 Ways to Manage Your Online Reputation Through SEO

    All publicity is not created equal! Despite your best efforts to please each and every one of your customers, there may come a time when someone is disappointed or disgruntled or irritated, or worse, with your company. Try to relax, this is not the end of your business as you know it—as long as you handle it properly. There are ways that you can manage your online reputation with internet marketing solutions and repair your status as a trusted company. How you handle negative press can affect how much it can harm—or help—your company. Here are 5 ways to manage […]

  • Advanced Help for Your SEO Mistakes

    Many of the mistakes that you are familiar with when it comes to search engine optimization are things you have heard about again and again, and you are certainly not guilty of these crimes, at least not anymore. But there may still be some things that you are doing, possibly inadvertently, that could be interfering with a great search engine placement. Here are a few things that an online marketing company would be looking for, and hopefully helping you to change, so that your site can truly flourish on the first page of the search engine results pages (SERPs). 1. […]

  • SEO is Not Dead… 5 Reasons Why

    With so much buzz being generated by the social media world, some so-called prophets are predicting the death of search engine optimization as we know it. Let’s all take a deep breath and avoid jumping to impulsive conclusions. Although there is now more that you need to do to ensure the success of your website, rest assured that SEO is still alive and well, and you still need to do things to help your site have a strong ranking in the search engines. Or, there are things that you need your online marketing company to do for you. Here are […]

  • 7 Common SEO Mistakes

    Search engine optimization is not rocket science, but you do need to know what you are doing if it is going to work properly, meaning your site will get a good search engine placement and plenty of exposure to internet users. The best practice is to work with an online marketing agency to ensure that you get the details right. Fixing mistakes after the fact is much more complicated, and you will have lost valuable time and plenty of potential profit. Here is a list of 7 common SEO mistakes that you should be checking your site for. If you […]

  • Make a Plan for Optimizing Your Content

    Organizing your site, and optimizing it properly so that the search engines can not only find it, but index it properly is extremely important to the success of your site. Some of the greatest pages may never even be seen by human visitors because they lack search engine optimization. Knowing what to do for SEO seems simple on some levels, but there are intricacies that are best left to the experts, if you want to truly be successful. Yes, trial and error does work, but how much time do you want to waste muddling through, when there are plenty of […]

  • What Happens When You Cut SEO Costs?

    Is a penny saved really a penny earned? Not in the case of using cheap SEO. A penny saved may lead to a whole lot of money NOT earned. Any business is going to try and save money where they can, just be aware of what you are saving and what you are losing when you cut certain costs. Investing in the services of an online marketing company may be essential to your success. Starting up a business takes a great deal of time and effort, and often a lot of money invested as well. One of the things that […]

  • How Google’s Personal Search Algorithms Affect Your SEO

    All of the greatest search engine optimization efforts in the world still have to be filtered by the actual search engines and you cannot always control how you are going to be ranked. Sometimes it seems random, but it really isn’t. Because it is truly a guessing game at times, getting the right mix that will get your sight noticed and ranked can be very challenging. One thing that often gets “in the way” for many online marketing companies is the fact that Google weighs a personal search history heavily when displaying the results for each user. This means that […]

  • Gain Visibility for Your Site with Great SEO

    Gaining visibility is one of the primary goals of all of the search engine optimization strategies that you are using. Every online marketing firm is looking to get their clients’ sites ranked higher and get them more traffic, which means more profit. Anyone involved with the internet marketing industry knows that the more traffic you get, the better off you will be. One way that online marketing agencies are going to help is by assisting with content development. But, you have to make sure that the content that is provided and added to your site is going to be useful […]

  • Holiday Prep for Your Online Website

    The holidays are here and online shopping is only growing. This combination of factors means that you need to be vigilant about your website promotion and how you are advertising online and getting visitors to convert and spend their money with your company. Your search engine optimization efforts should be adjusted accordingly to get the most out of the season. Every online retailer is hoping to get more than their fair share of holiday shoppers, and competition is quite fierce. The economy is slowly improving, and online shopping is on the rise. Let your online marketing company help with the […]

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