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  • 5 Fresh Link Building Ideas

    Link building as a practice is certainly not a new concept. In fact, it’s something that has been, and continues to be, a critical component of successful SEO campaigns. The problem that often arises is that marketers can get stuck in a rut of repeating the same techniques over and over, even though some of those techniques have become stale and are no longer producing good results. To realize continued success from link building, new methods should be adopted from time to time. That being said, here are 5 fresh link building ideas that should help you breathe new life […]

  • Tips on Leveraging Twitter for SEO

    Twitter can provide more than just leads and increased brand visibility – it can also improve your ranking on the SERPs. In fact, many web marketers have begun to include Twitter in their overall SEO strategy and are seeing great results. If you haven’t yet jumped on the Twitter bandwagon, or aren’t really utilizing this tool to its maximum benefit, here are a few helpful tips to get you started. What’s in a Name? Well, simply put: everything. The username or handle that you choose on Twitter will become part of your customized URL (i.e. twitter.com/yoursite), so be mindful of […]

  • How to Avoid Over Optimization

    We’re constantly touting the importance of optimizing your website for the search engines, but as with just about everything in life, sometimes you can have too much of a good thing. A few months ago Google announced that they would be on the lookout for websites that were a bit too heavy on the SEO and subsequently penalizing them. So how can you tell if your site is over optimized? Here are a few tips to help you determine whether your site is good to go, as well as a few pointers on what to do if it’s not. The […]

  • 5 SEO Myths that May be Hurting Your Rankings

    SEO is certainly a hot topic these days, and one which won’t be going away anytime soon. Given its popularity, and the incredible number of people who don’t fully understand exactly what it is, how it works and what it does, it’s not surprising that there are a number of myths floating around the web about SEO. If you’ve fallen victim to one or more of these mistruths, it may be negatively impacting your search results. As such, we’d like to take a few moments to dispel some of these SEO myths and set the record straight once and for […]

  • 5 Content Ideas to Improve Organic Ranking

    When it comes to establishing a solid web presence, we’ve all heard the term “content is king”. Of course, this is absolutely true. The more quality content you post, the more prospects you’ll attract and the better your business will perform. Actually developing quality content, however, can be a bit of a challenge. Here are five simple content ideas that can not only improve your standing with your audience, but will help with your organic search ranking as well. First and foremost, before you even begin to develop a content strategy for your website, you must identify the right targeted […]

  • 6 Ways to Boost Your Local Search Ranking

    The World Wide Web is an incredible tool that has broken down borders and enabled business professionals to expand their reach to achieve global possibilities. For most small to medium sized businesses, however, the ultimate goal isn’t to gain exposure across the world, but rather to increase their reach locally. So, how does one narrow down their SEO efforts to focus on those prospects that are nearby? How do you ensure that when someone searches for the products or services that you offer in your home town, your business will be at the top of the list? Here are a […]

  • SEO Tips for WordPress

    WordPress is becoming an increasingly popular platform for managing both blogs and websites. It’s particularly attractive for small businesses and people who aren’t super web savvy because it’s user friendly, cost effective and feature rich. Yet just having a WordPress site isn’t going to get your business noticed on the web. You still have to make sure that your site is properly optimized if it is to rank well on the search engines. Here are a few SEO tips to help maximize the effectiveness of your WordPress site. Use a WordPress SEO Plugin – You can find these by clicking […]

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